Fashion Forms has been in this business since 1993. Its about page credits the brand with launching the first backless, strapless adhesive bra, and says it holds 14 patents and sells in more than 9,000 stores worldwide. We make Sticky Boobs, so you're reading a competitor's take. Every Fashion Forms detail below comes from fashionforms.com, checked in October 2026.
The Short Answer
Fashion Forms makes many adhesive bras, from simple front-closure cups to molded, underwire styles with adhesive wings, in sizes up to an H cup. Our Sticky Bra is one design: two medical-grade silicone cups with a front clasp, $45 at the time of writing (October 2026), in S, M and L, built for around 40 wears. Want structure, underwire or a very full-bust style? Fashion Forms has more choice. Want one reusable silicone push-up bra, plus covers in three skin tones? That's what we make.
Where Fashion Forms Is the Better Pick
- Full-bust styles. The Voluptuous Backless Strapless Bra ($42) and the Voluptuous Silicone Lift ($54) both come in B through H cups, and the Silicone Lift adds clear convertible straps for over-the-shoulder or halter wear. We don't make anything like either one.
- Underwire and structure. The Go Bare Backless Strapless Bra ($36, in Nude or Black) and the Body Sculpting Backless Strapless Bra ($38) use underwire for lift, held on by adhesive wings, in A through DDD.
- A lower price on the closest match. The Ultralite ($36) is a front-closure adhesive bra in A through DD, $9 less than our Sticky Bra.
- Cheaper petals and tape. The Non Adhesive Concealer is $12 a pair and Adhesive Concealers are $15. The Tape It Your Way roll is $27 for 16.4 feet, the same length as our 5-meter roll, for $3 less.
- Easy to find in stores. With 9,000+ doors, you can often see Fashion Forms in person before you buy.
Where Sticky Boobs Is the Better Pick
Covers in more skin tones. The reusable Fashion Forms petals and concealers we checked are listed in Nude; its clear petals are single-use. The Original Sticky Boobs come in Light, Tan and Dark, sized by cup (A–B, B–C, C–D+), so more people get a cover that blends in under thin fabric.
A wear count, not just "reusable." Fashion Forms describes its bras as reusable if cared for properly, without a number. We build the Sticky Bra for around 40 wears (about $1.13 a wear) and our covers for around 50 (about $0.70 a wear), so you can see the cost per outing up front.
A glue-free cover in three shades. Fashion Forms' Non Adhesive Concealer is the budget option, in Nude. Our Non-Adhesive Nipple Covers hold with the tack of medical-grade silicone plus a snug top, in Light, Tan and Dark and the same three cup sizes as our adhesive pair.
A set built to work together. The Lift Bundle pairs the Sticky Bra with Boob Tape for plunges a clasp can't hide, and The Ultimate Bundle adds both covers for $65 total. CNN Underscored gave us a Best Tested award in its 2026 roundup.
Side by Side
| Sticky Boobs | Fashion Forms | |
|---|---|---|
| Closest adhesive bra | Sticky Bra, $45 | The Ultralite, $36 |
| Bra sizes | S, M, L | A–DD (Ultralite); B–H (Voluptuous styles) |
| Bra build | Silicone cups, front clasp, no wire | Varies: front closure, underwire with adhesive wings, all-silicone |
| Stated wear count | About 40 wears | Reusable with care; no count listed |
| Nipple covers | $35, Light/Tan/Dark, 3 cup sizes | $12–$15 concealers, Nude |
| Breast tape | $30, 5-meter roll | $27, 16.4-foot roll |
| Where to buy | 450+ boutiques and Nordstrom.com | 9,000+ stores worldwide |
How to Choose
Start with your outfit. A heavy gown or a very full bust often calls for Fashion Forms' structured styles. A backless dress, a halter or a strapless top usually just needs lift and cleavage, and that's where a simple silicone push-up shines. For more help, read sticky bra vs regular strapless bra, the best adhesive bra for a plus-size body, boob tape vs fashion tape, and how to wear a sticky bra with a backless dress. Or see every style in our sticky bras collection.
FAQ
Is Fashion Forms cheaper than Sticky Boobs?
Mostly, yes. At the time of writing (October 2026), the Fashion Forms Ultralite is $36 against our $45 Sticky Bra, its concealers are $12 to $15 a pair against our $35 covers, and its 16.4-foot tape roll is $27 against our $30 roll of the same length. We build our Sticky Bra for around 40 wears, about $1.13 a wear; Fashion Forms does not list wear counts.
Which brand is better for a full bust?
Fashion Forms has more full-bust adhesive bras. Its Voluptuous Backless Strapless Bra and Voluptuous Silicone Lift come in B through H cups. Our Sticky Bra comes in Small, Medium and Large, and our Boob Tape works for every cup size by adding more strips.
Do Fashion Forms nipple covers come in different shades?
The reusable Fashion Forms petals and concealers we checked are listed in Nude; it also sells disposable clear petals. Sticky Boobs nipple covers come in Light, Tan and Dark, each in three cup sizes.
Do Fashion Forms adhesive bras have underwire?
Some do. The Go Bare and Body Sculpting Backless Strapless Bras use underwire for lift, held on by adhesive wings. Our Sticky Bra has no wire; it uses two silicone cups and a front clasp for lift and cleavage.
With more than 30 years of designs, Fashion Forms offers a style for many kinds of dresses. If you want a simple push-up you can wear again and again, ours is worth a look.
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